Key points of optimization of medical beauty websites

 Because of the large number of competitors in medical cosmetology, the SEO operation of the website has always been a highly competitive type. Today, let's talk about the key points that this type of website should pay attention to in the optimization operation.

 

1. Build brand awareness

Enhancing brand awareness through social marketing, such as creating topical discussions on ptt, can increase the awareness of young people of their own brands.

The high degree of brand discussion in the community will also improve SEO scores.

 

2. Make doctors into stars and build social websites

The following example is to make doctors a star and a sub-brand, so that consumers can increase their sense of trust.

It is suggested that each doctor can have his own fan or blog, which not only increases the popularity, but also serves as a source of quality links to the official website.

Even nurses can operate in the same way.

3. Physician's personal experience and demonstration

We have seen a medical aesthetic clinic where the director personally experienced the micro-plastic surgery of the electric wave lift, and shared the process and experience to improve consumer trust and good user experience.

 

4. The website needs to have rich information content

In addition to basic professional information content, you can also publish relevant news, successful cases or press releases regularly.

Rich content can increase the exposure of many long-tail words and improve rankings.

If you publish a press release, you can not only increase your visibility, but also get links to high-profile media websites.

5. External links need to be related and multiple domains

If you want to add external links, you must find related types of websites, such as beauty or medical beauty information forums. Or collaborate with bloggers,

By creating valuable and connected content, Bian can increase website weight scores through diverse and multi-domain links.

I'm also trying to make some other topics on this website, and watch as I do it. Welcome to follow.