HTML“ < meta charset="utf-8" > ” tag-specifies the encoding used by the web page

 <meta> charset is used to specify the character set of the content of the webpage. Now most webpage encoding is UTF-8.

<meta charset="utf-8">

The following wording was more common in the past (HTML 4.01), but the meaning is the same:

<meta http-equiv="content-type" content="text/html; charset=utf-8">